{"id":1318,"date":"2008-10-10T11:21:45","date_gmt":"2008-10-10T09:21:45","guid":{"rendered":"http:\/\/www.stanetdam.com\/?p=1318"},"modified":"2008-10-10T11:21:45","modified_gmt":"2008-10-10T09:21:45","slug":"pour-le-mondial-de-lauto-renault-se-met-a-twitter","status":"publish","type":"post","link":"https:\/\/stanetdam.com\/?p=1318","title":{"rendered":"Pour le Mondial de l&rsquo;Auto, Renault se met \u00e0 Twitter"},"content":{"rendered":"<figure style=\"width: 400px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" src=\"http:\/\/www.forum-auto.com\/uploads\/200404\/aure013_1081071873_renault.jpg\" alt=\"Ca reste sage sur le stand Renault...\" width=\"400\" height=\"300\" \/><figcaption class=\"wp-caption-text\">Ca reste sage sur le stand Renault...<\/figcaption><\/figure>\n<p>D&rsquo;une banalit\u00e9 pour tous les Geeks du monde, une nouveaut\u00e9 \u00e9bouriffante pour une marque : Renault se met au communautaire \u00ab\u00a0direct to consumer\u00a0\u00bb en utilisant Twitter durant le Mondial de l&rsquo;Auto \u00e0 paris.<\/p>\n<p>Suivez\u00a0\u00ab\u00a0Renault_Live\u00a0\u00bb sur Twitter.com, et suivez ce qui se passe sur le stand du constructeur et autour, au moment o\u00f9 \u00e7a se passe. Au programme, liens vers les vid\u00e9os de l&rsquo;espace Dailmymotion de la marque, visite virtuelle du stand, interviews et phrases (enthousiastes bien sur) \u00e0 chaud de visiteurs.<\/p>\n<p><strong>D\u00e9marche int\u00e9ressante qui rapproche une marque de ses clients, mais qui pose toujours la question de ce qui est publiable ou pas, la libert\u00e9 de ton, l&rsquo;influence de l&rsquo;oeil inquisiteur de la com<\/strong>&#8230;<\/p>\n<p>Twitter indique totaliser 2,9 millions de micro-bloggeur dont 200 000 actifs chaque semaine qui postent 3 millions de messages par jour.<\/p>\n<p>Pour suivre Renault en live, <a href=\"http:\/\/twitter.com\/renault_live\" target=\"_blank\" rel=\"noopener noreferrer\">c&rsquo;est ici<\/a>.<\/p>\n<div id=\"themify_builder_content-1318\" data-postid=\"1318\" class=\"themify_builder_content themify_builder_content-1318 themify_builder\">\n    <\/div>\n<!-- \/themify_builder_content -->\n","protected":false},"excerpt":{"rendered":"<p>D&rsquo;une banalit\u00e9 pour tous les Geeks du monde, une nouveaut\u00e9 \u00e9bouriffante pour une marque : Renault se met au communautaire \u00ab\u00a0direct to consumer\u00a0\u00bb en utilisant Twitter durant le Mondial de l&rsquo;Auto \u00e0 paris. Suivez\u00a0\u00ab\u00a0Renault_Live\u00a0\u00bb sur Twitter.com, et suivez ce qui se passe sur le stand du constructeur et autour, au moment o\u00f9 \u00e7a se passe. [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[2365,2537,3231,3949],"class_list":["post-1318","post","type-post","status-publish","format-standard","hentry","category-uncategorized","tag-marque","tag-mondial-auto","tag-renault","tag-twitter","has-post-title","has-post-date","has-post-category","has-post-tag","has-post-comment","has-post-author",""],"builder_content":"","_links":{"self":[{"href":"https:\/\/stanetdam.com\/index.php?rest_route=\/wp\/v2\/posts\/1318","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/stanetdam.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/stanetdam.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/stanetdam.com\/index.php?rest_route=\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/stanetdam.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1318"}],"version-history":[{"count":0,"href":"https:\/\/stanetdam.com\/index.php?rest_route=\/wp\/v2\/posts\/1318\/revisions"}],"wp:attachment":[{"href":"https:\/\/stanetdam.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1318"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/stanetdam.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1318"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/stanetdam.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1318"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}